Diamonds are a girl’s best friend and a woman of today needs no man to get her diamonds. So you pretty ladies, it’s time to love yourself, pamper yourself and go and get what you deserve. Ditch your prince charming and be your own hero. Your dazzling aura deserves a sizzling charmer. So why wait for him to get you a rock when a rocking diva like you can claim her own smiles. Thanks to online shopping, exquisite jewels are available at a click. So be smart and shop from the comforts of your home.

Be it exquisite diamonds, radiant gold or classy silver, jewellery of every kind is readily available on the internet. Thanks to the e commerce sites, especially the ones dedicated to selling jewellery, shopping for authentic, pure, contemporary ornaments is a cakewalk today. If genuineness of the products is what is bothering you, then ladies rest assured, these pieces come with purity and authenticity certificates accompanied with detailed item descriptions. The sleek, beautiful and contemporary designs offered at best prices make these enchanters a must have for their lovers.

Divas, we understand how hesitant you can be to invest in jewellery online. But worry not! We are here to make things simpler for you. Here are your top 4 keys to jewellery shopping online.


1.     Look for Try & Buy Option

Trying it before buying it, is a major jewellery shopping attraction. But who said shopping online is any less fun? Good news is that even shopping portals have come up with this try and buy option. Trusted jewellery brands like offer its users the facility to try ornaments in person before the big purchase. All you need to do is book an appointment online, upon which the consultant brings the jewellery pieces to you. And then you just try it and buy it. (Of course you buy it only if you fall in love with it, which we are sure you would once you see this exotic collection).


2.     Check Out Discount Offers

Online jewellery shopping portals provide never before deals to the consumers. This is obviously a favourable proposition to the buyers who get best designs at best prices. Heavy discounts offered online often pose a question mark on the authenticity of the jewellery. But there is a plausible explanation for that. Online jewellery shops are set up at a virtual space that eliminates the costs of brick and mortar stores. This translates into great discounts on a wide variety of products. So ladies make the most of it. Go, grab the best deals now.


3.     Rely On Prompt Customer Support

Buying jewellery involves a lot of trust. Association with the jeweller does not end with a single buy. Trust and faith help the buyers return for subsequent purchases. In case of ecommerce, this reliance is instilled by an effective customer service. Therefore, before purchasing a jewellery piece find out if the customer support system is prompt and helpful.

A good way to confirm this is by reading customer reviews on the retailer’s website or visiting their social media page. Although it is important to remember that people have had varying degrees of experiences with shopping online, buying jewellery from e-commerce websites has been overall reported to be safe and convenient for buyers. In fact, several jewellers are moving online to reach out to a wider customer base.


4.     Verify If the Online Retailer Is a Certified Seller

In order to ensure the authenticity of your purchase, buy jewellery from certified sellers only. BIS hallmark is a benchmark that guarantees authenticity of gold jewellery. Similarly, GIA, GSI, IGI or HRD certifications guarantee the authenticity of diamonds and other precious stones. Make sure that when you order jewellery from the web, these certificates are part of the offering.