If you are a fitness freak and spend most of your time in doing workouts and leading a healthy active lifestyle there is good news for you as MS Dhoni, the captain of Indian Cricket Team has launched his own fashion brand Seven. Seven by MS Dhoni offers training, running and active lifestyle footwear and apparel for both men & women and is available on Jabong, India’s leading online fashion portal, the price range being Rs. 500 up to Rs. 4999.
Reebok India & Jabong curated this wonderful fitness evening with involving the people around doing various fitness activities and pumping up to work out with the fitness icon and uber handsome John Abraham. The team involved locals around to take part in the fitness activities giving them Jabong & Reebok goodies in return. To my surprise, people were very enthusiastic about working out and being a part of such an activity.
When I first saw the invite, I thought it was a normal product launch but what attracted me to this event were not only the products but the fact that we were asked to come in fitness gear. Yes, it was not only a launch or a display but an opportunity to work out on the luxurious cardio fitness products. On reaching the venue we were greeted by Ridhika Dewan Khanna, Marketing Director, Cardio Fitness who took us through the product range. They had a huge range of products which were not only luxurious but innovative as well.